FOX Analyst Mentions Serena Williams While Defending Sydney Sweeney’s Novig Ad Campaign

The recent controversy surrounding Sydney Sweeney’s sports-prediction platform advertisement has ignited a fiery debate across digital platforms about how female athletes and celebrities are represented. A FOX analyst weighed in on the uproar, pointing out stark double standards in how the public judges public figures for participating in provocative media campaigns.

The commentary specifically underscored how traditional standards often police women’s bodies differently in entertainment versus professional sports. When athletes pose for provocative layouts, society frequently labels it as empowerment, yet similar artistic choices by mainstream actresses face immediate accusations of inappropriate sexualization. Craig Carton said on his show:

Remember when [ESPN] did their body issue, and on the cover they had a naked Serena Williams. Why isn’t that problematic for the woke gang right now? It’s the same exact thing and she’s actually a professional athlete and arguably the single greatest solo act in the history of sports on this planet. But nobody accused Serena Williams of sexualizing female tennis.

Sydney Sweeney herself addressed the heavy backlash by sharing archival images of prominent athletes, including Serena Williams, posing with minimal clothing for high-profile magazine spreads. By drawing these visual parallels, the actress attempted to highlight what she perceived as a hypocritical double standard in public acceptance of n*dity.

The broke Left say Sydney Sweeney is “sexualizing women’s sports”…

Where was that outrage for Ronda Rousey and Serena Williams? pic.twitter.com/xDZxgN9vxo

— The Craig Carton Show (@CraigCartonShow) September 15, 2026

The discourse ultimately reveals deep societal rifts regarding consent, branding, and the commercialization of the human form in modern media. As social media users and commentators continue to debate the boundaries of tasteful advertising, the conversation remains centered on whether intent and profession truly justify different societal reactions.

Serena Williams launches her own limited edition Audemars Piguet Royal Oak

Tennis icon Serena Williams has officially collaborated with haute horlogerie manufacturer Audemars Piguet to release the Royal Oak Selfwinding Chronograph “Serena Williams” Limited Edition. This exclusive timepiece marks a major milestone, celebrating a decade-long partnership between the tennis legend and the luxury Swiss watchmaker.

The watch features a 38mm white ceramic case, bezel, and crown, paired with an integrated ceramic bracelet with hand-finished alternating satin and polished surfaces. Its most defining visual feature is a polished, pink-tinted mother-of-pearl dial, paired with 18-carat white gold hands and rhodium-toned pink gold hour markers.

Powering the timepiece is Audemars Piguet’s in-house Caliber 6401 self-winding chronograph movement, which can be viewed through a titanium-and-sapphire exhibition caseback. The watch also features an interchangeable pink rubber strap with white ceramic studs and a titanium folding clasp for added daily versatility.

Strictly limited to just 500 pieces worldwide, the timepiece retails for approximately £68,000 and was formally introduced at an invite-only event in New York. Audemars Piguet CEO Ilaria Resta noted that the design deliberately challenges traditional gendered watch categories, ensuring the piece appeals to collectors across all demographics.

Venus Williams’ first crate & barrel collection

Tennis champion Venus Williams has officially launched her inaugural home decor and furniture line, titled the “Grand Slam” collection, with Crate & Barrel and Crate & Kids. Spanning furniture, lighting, and textiles, the launch draws deeply from both her personal design aesthetic and her illustrious relationship with the sport of tennis.

The collection heavily incorporates subtle geometric shapes, sophisticated materials, and rich colorways that evoke classic tennis apparel and vintage European markets. Notable pieces include cable-knit blankets in eggplant and forest green, as well as the unique Hopper Lamp, whose base intentionally resembles a stack of tennis balls.

Prices for the extensive lineup range from $33 for a novelty plush tennis ball up to $1,749 for large-scale performance area rugs designed for family living spaces. The Crate & Kids portion of the collaboration introduces functional yet playful items, such as the Alley Wood and Terrazzo Kids Desk, which blends warm wood frames with green terrazzo surfaces.

According to brand executives, the collaboration bridges high design and everyday functionality, offering consumers an elevated lifestyle aesthetic. Williams said the collection was meticulously crafted to feel timeless, artful, and effortlessly cohesive while reflecting her personal life journey.

Also Read: Aryna Sabalenka Criticized for Her Conduct After Losing US Open Final to Elena Rybakina: “What She Displayed Was Bit Bratty”