8bit creatives launches ‘A Bit Extra’ to provide brand solutions across all genres
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'A bit extra' launched by 8bit Creatives
8bit Creatives, India’s leading esports consulting and talent management agency, launched a one-stop customised solution provider, A Bit Extra. It aims to bring in a gamut of creators across genre, working with various media and experiential formats.
Combining business with creativity and helping them to grow with best collaboration models, A Bit Extra will bring in innovative result driven strategies for influencer marketing, campaign designing, brand consulting, digital marketing, all under one umbrella. It will also constantly upgrade in order to meet industry requirements in a changing consumer world.
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8bit creatives expands their talent managements agency with ‘A Bit Extra’
8bit Creatives has already proved its dominance in the esports segment and has successfully serviced more than 100 top brands including Netflix, LG, Lenovo, amazon prime video, Flipkart and OnePlus. It is the leading talent management agency in the gaming genre as it manages popular streamers like Kaashvi, Snax and more.
Owned by Animesh ‘Thug’ Agarwal, 8bit Creatives started its talent management journey back in 2018 and now it is the home for several BGMI gamers, managing more than 30 gaming talents in the country. On the launch of ‘A bit extra’, the owner commented-
“While talent management will be a part of it, our focus will be more on ideating innovative ways to present the content creators and their sponsors. We understand the know-hows of this industry and would like to adapt new narratives."
He further added-
"We have identified the challenges that brands face in their campaigns and we will bring the best creative approaches on table. A Bit Extra, will add the ‘extra’ elements to support them with designing specialized campaigns and better manage their digital media in a strategic manner.”
What is meant by ‘A Bit Extra’?
A Bit Extra promises to offer cutting edge solutions as per the need of the hour. This venture is aimed at facilitating meaningful investments that enable brands to achieve their business, social and environmental goals by collaborating with all kinds of creators who drive their followers, engagement, views, reach, impressions and meaningful ROIs.
The new venture by 8bit Creatives will be among the select specialized 360-degree service providers in the country. It currently partners with influencers from different genres such as Muskaan Mehra, Nisha Joshi, Rhea Malvi, Pratik Chowdhary and many more.
The rapid shift from the traditional formats for entertainment has resulted in the growing popularity of influencers in India, giving rise to spawning new business opportunities for talent management firms. The industry is booming and the pressure is increasing on these service providers to offer more result-oriented unique approach and pushing them to create their own benchmark.
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