Canelo Alvarez is currently the biggest star in boxing and is also the Pound-for-Pound number one fighter in boxing. Oscar De La Hoya was Canelo’s former promoter and is the founder of Golden Boy Promotions. Both parted way after Canelo’s contract dispute with Golder Boy Promotions and DAZN.
Canelo’s current promoter is Eddie Hearn and Canelo has been rising in the world of boxing since he left Oscar’s promotion. Canelo currently holds the IBF, WBA, WBC, WBO, and The Ring Super middleweight title.
After winning these titles, Canelo made a bold move to move up a weight class and fight the WBA light heavyweight champion Dmitry Bivol. The move, however, turned out to be a bad one for Canelo as Bivol outmatched Canelo in their boxing match and won the fight via unanimous decision.
“We built him to be a monster”- Oscar De La Hoya boasts about building Canelo Alvarez’s career
Oscar criticized Canelo for his performance against Dmitry, and Canelo was quick to respond, now Oscar has taken a shot at Eddie Hern for picking up the worst possible matchup for his client. Talking about it on The MMA Hour, he said, “It was a lose-lose situation. Nobody knew Bivol whatsoever. I would have promoted Bivol to get a bigger name, because nobody knew who he was before he fought Canelo.”
He added, “He was irrelevant. He was nobody. We were actually going to face him against Zurdo Ramirez, but Canelo has a promoter now who doesn’t come from the boxing world. He doesn’t know the fight game, and he got Canelo beat. It was the wrong style. Las Vegas had no buzz whatsoever.”
He added, “The business of boxing, to build superstars, to build champions, it takes a lot of strategy, it takes a lot of insight, knowing the fighters, knowing their styles, and that’s one thing I’m an expert at. When I built Canelo Alvarez, when he crossed the border from Mexico at the tender age of 18 years old and I promoted his first fight, we had a vision. We knew exactly what we had in our hands and we built him to be a monster.”