“We’re all about diversity”: Usain Bolt’s hope of expansion into esports

“We’re all about diversity”: Usain Bolt’s hope of expansion into esports

Usain Bolt

Usain Bolt has recently joined the world of esports, as he has become the co-owner of Wylde Group. Bolt himself has had a long history with esports, and he credits his competitiveness to the same. He will be involved in a range of activities, including upliftment of the brand.

“I’ve been a gamer all my life and a proud member of the growing esports community. Wylde is on a journey to becoming one of the biggest brands in the fastest-growing sport in the world,” said Usain Bolt. Wylde already has an esports team competing in games such as FIFA and Rocket League. Bolt hopes that his new role in the company will help for diversification in esports.

“We want people to enjoy it”: Usain Bolt enters into world of esports

Usain Bolt joins Wylde Group
Usain Bolt joins Wylde Group

Bolt said that he’s confident that Wylde will attract investors from all over the world, especially as the market expands. “We’re all about diversity.” Bolt said according to bloombergquint.com. “And gaming, anybody can do. We all love gaming all around the world. For me, the key thing is to diversify what we’re doing to let everybody know that’s what it’s all about.”

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The aim of Wylde is to get people to be a part and enjoy the world of esports, regardless of gender. “We’re trying to get as much people — no matter who you are, what gender — just to be a part of this and just to enjoy it,” said Bolt.

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