Formula 1 hatches a $1.7 billion worth plan to ‘transform’ Las Vegas Sphere into driver helmets as a gimmick to spread the word about the race in Sin City

In another addition to the festivities ahead of the upcoming Las Vegas Grand Prix, Formula 1 lights up ‘The Sphere’ to display driver helmets.

Formula 1 hatches a $1.7 billion worth plan to ‘transform’ Las Vegas Sphere into driver helmets as a gimmick to spread the word about the race in Sin City

Las Vegas GP (via imago)

The Las Vegas Grand Prix, soon after its initial announcement, skyrocketed to being the most awaited Grand Prix weekend on the 2023 F1 Calendar. The famous Sin City has been preparing to host the iconic event for a while. The preparations have included several impressive displays of glamour and glitz. The Formula 1 officials have just announced the newest addition to these preparations.

The famous Las Vegas Sphere, the towering new addition to the city of Vegas, also known as the MSG Sphere is a music and entertainment arena which sports a 16K resolution wraparound LED screen, measuring 160,000 sq ft (15,000 m2). It is the largest and highest-resolution LED screen in the world. In a recent announcement, it was revealed that this screen is slated to display multiple driver helmets as the inaugural race approaches. The officials further revealed that they have a variety of interesting content planned to be on display on the famous sphere to complement the ‘helmet’ idea.

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They revealed that they plan to show the pole time live on the screen, a customized Podium Graphic, and several such content during the weekend. Emily Prazer, commercial director of the Las Vegas GP talked about the Sphere showing off F1 elements, as reported by Soymotor. 

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Imagine the Pole in real time, exciting podium celebrations and a dynamic display of the 20 drivers and their cars in a big way. We are excited to have the sphere in the heart of the racing weekend.
Las Vegas GP commercial director Emily Prazer said about the Sphere.

The MSG sphere will be visible to the drivers as they zoom past the iconic new venue during the street race.

Willy T. Ribbs, The American racing icon puts his money on King Charles showing up at the Las Vegas Grand Prix

The debut race on the iconic ‘Vegas Strip’ has swiftly become the standout event on the 2023 Formula 1 calendar. The imminent Grand Prix Weekend in Las Vegas marks the penultimate round of the 2023 season and is undoubtedly the most anticipated GP weekend of the year. With various American celebrities and notable personalities expected to grace the inaugural Grand Prix, the true scale of international star appearances will only be fully realized once the Las Vegas GP weekend kicks off.

Renowned retired American racer Willy T Ribbs, known for his stints in the Trans-Am series, Indycar, and NASCAR Cup series, shared his predictions for the most significant celebrity presence during the race weekend. Ribbs anticipates a celebrity turnout surpassing genuine fans, going as far as saying that even the presence of King Charles at the event wouldn’t surprise him. 

I would not be shocked because the A-list is going to be insane. You're going to be bumping into more celebrities and sports stars than you will fans. It is going to be mega, I would not be shocked if King Charles showed up.

Concluding his thoughts on the upcoming race, Willy T Ribbs boldly declared the Las Vegas GP as the ‘most glamorous’ race in the history of motorsport, describing it as the “biggest race in racing history” without exaggeration.