Red Bull F1 team owner Dietrich Mateschitz passes away at the age of 78 after battling a serious illness

Red Bull F1 team owner Dietrich Mateschitz passes away at the age of 78 after battling a serious illness

Red Bull F1 team owner Dietrich Mateschitz

Silence has fallen upon everyone at Red Bull Racing as news broke out that Dietrich Mateschitz, the co-founder of the energy drinks brand has sadly passed away. It is a devastating blow to the team and the brand. The everlasting impact that he has had on the sport will always be remembered. Amid all the controversy that has fallen upon the team, this news has just added salt to the wound.

Born on 20 May 1944, Dietrich Mateschitz was an individual that was flabbergasted with the world of sports. During one of his business trips, he picked up a can of Krating Daeng which was a local drink in Thailand back in 1976 made by a pharmacist. Dietrich claimed that it cured his jetlag and that he wanted to sought out for a partnership with the creator of the drink.

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46 years later, the Red Bull brand has become a marketing powerhouse owning multiple teams across various sports categories. Apart from that, they notably also own 2 Formula 1 teams and personally sponsor a lot of athletes. The financial backing and the perspective that
Dietrich Mateschitz has created over the years is commendable and is one of the reasons that made him a billiard. His death will be mourned by the team.

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Dietrich Mateschitz had been in a long-standing battle with a serious illness

Red Bull F1 team owner Dietrich Mateschitz
Red Bull F1 team owner Dietrich Mateschitz

On a weekend where Red Bull could seal the F1 constructors championship, this news won’t be sitting well with the whole team.
When the news initially broke out, the team called all of its staff in the motorhome where the news was delivered to everyone. The team themselves confirmed this news which was initially made known 45 minutes before qualifying takes place at COTA.

Dietrich had a significant impact on F1. Having bought out Jaguar, no one took the newly established Red Bull team at first but soo they got to known that they weren’t here just to have fun. They were here to win and have fun while doing the same and apparently their formula has worked ever since. More than a decade later, Red Bull have won their 6th driver’s championship and are on their way to get their 5th constructors championship in the bag.

Dietrich Mateschitz didn’t have a wife but he did have a son whom he leaves behind. After living a glorious life and having broken multiple barriers of success, the marketing genius took his last breath on Saturday. Dietrich leaves behind a legacy that will be really hard to replicate.

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