Real Madrid president Florentino Perez plans to host the NFL’s Super Bowl at the newly renovated ‘Santiago Bernabeu’
Florentino Perez, the Real Madrid president
Florentino Pérez’s mind races every time he sets foot in the United States, wondering what great events from the land of stars and stripes he can ‘bring’ to the new Santiago Bernabeu, which is nearing completion.
It is almost certain that the next jewel in Los Blancos’ crown will host NFL games, most likely beginning in 2024, but the Real Madrid president’s ambitions are limitless, and he has long desired to host a Super Bowl.
Being the most eagerly anticipated and followed game on television in all of US sports, it is clearly a difficult challenge. And the global interest in it grows with each passing year. However, Perez’s remote access may work in his favour because the larger audience is located beyond the local seats.
The NFL has been strengthening its ties with Europe in recent years, facilitating the landing of franchises in countries such as Spain (with the Miami Dolphins and Chicago Bears) and expansion outside of London, where they have traditionally played official matches away from the United States.
Real Madrid’s new Santiago Bernabeu after completion would have the technology to host any sport in the world as well as concerts
It should be noted that Real Madrid has always intended for the new Bernabeu to be a modern multidisciplinary venue. From a space designed specifically for e-sports competitions to the obvious high-tech grass stadium, which will have a state-of-the-art indoor greenhouse and can quickly alternate from a pitch to allow everything necessary for hosting concerts and even ice skating and ice hockey with a rink, there will be something for everyone.
Since the grass will be protected at all times and automatically reinstalled after each event, the possibilities are nearly limitless. That is why Florentino’s desire to pit Madrista, Rafa Nadal, against tennis legend Roger Federer, would be a no-brainer. So an NFL extravaganza would be a piece of cake assuming he can persuade the American institutions, sponsors, and adoring public to host the most watched American sports event.
Sujeeth Shetty
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