LIV Golf’s unique format fails to resonate with viewers in TV debut, Golf Twitter reacts
Factors contributing to low viewership and future prospects of LIV Golf
LIV Golf ( Image via Man of Many )
LIV Golf, the premier golf league that was launched in 2020, made its TV debut during the opening event of its second season in Mayakoba, Mexico. However, the reception by TV viewers in the United States was far from ideal. The event, which was aired on NBC Sports and the Golf Channel, failed to capture the attention of audiences, resulting in low viewership numbers.
According to reports, the ratings for LIV Golf’s opening event were disappointing, with an average audience of just 79,000 viewers. This is a stark contrast to the millions of viewers who tune in to watch traditional golf events on TV. The low viewership numbers are a major setback for LIV Golf, which aims to provide a new and exciting format of golf to fans around the world.
The format of LIV Golf is unique, with each event featuring a limited field of 16 players competing over two days. The league also features a team format, with each player representing one of eight teams.
The players compete for a share of a $10 million purse, with the winner taking home a cool $2 million. However, the format failed to resonate with TV viewers during the opening event of the second season.
Related: David Feherty under fire for controversial Greg Norman comment during LIV broadcast
Factors contributing to the low viewership numbers
There are several factors that could have contributed to the low viewership numbers during LIV Golf’s first TV appearance in the United States. One of the main reasons could be the lack of star power. Unlike traditional golf events, LIV Golf does not feature many of the big-name players that fans are accustomed to seeing on TV.
Another factor could be the timing of the event. The opening event of LIV Golf’s second season was held during the same weekend as the NFL playoffs and the Australian Open tennis tournament. With so much competition for viewership, it was always going to be a challenge for LIV Golf to capture the attention of sports fans.
Despite the disappointing TV debut, LIV Golf is still optimistic about the future of the league. The league has several big-name sponsors, including Coca-Cola and Mastercard, and plans to expand its reach to new markets around the world.
The Saudi-backed tour’s unique format and a focus on innovation, LIV Golf has the potential to capture the attention of sports fans and become a major player in the world of golf.
In conclusion, LIV Golf’s first TV appearance in the United States was a disappointment, with low viewership numbers highlighting the challenges facing the new league.
However, the league remains optimistic about the future and is committed to providing a new and exciting format of golf to fans around the world. With the backing of big-name sponsors and a focus on innovation, LIV Golf has the potential to succeed and become a major force in the world of golf.
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