$1 billion worth HMS team owner Rick Hendrick gives Rajah Caruth the Kyle Larson-tier support with latest sponsorship deal

Rajah Caruth is one of the most sought after prodigies in the. Truck Series.


$1 billion worth HMS team owner Rick Hendrick gives Rajah Caruth the Kyle Larson-tier support with latest sponsorship deal

Rajah Caruth, Rick Hendrick (In circle) and Kyle Larson (Via IMAGO)

Rajah Caruth is one of the most promising drivers in NASCAR, who is now racing in the NASCAR Truck Series for Spire Motorsports. He was signed as a development driver’ by Hendrick Motorsports in 2024 after impressing Rick Hendrick and co in 2023.

The African American racer came into NASCAR after learning his craft in the iRacing scene just like HMS’ star driver William Byron who won the 2024 Daytona 500. Caruth was loaned to Spire as part of the development deal, that could see him climb the ranks to the top via JR Motorsports’ in the Xfinity Series if things go as planned.

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HendrickCars.com, the establishment owned by Rick Hendrick was the sponsor for 13 races this season for Caruth. Now it is announced that they have extended this deal and the Chevy dealership will sponsor Caruth for the whole 22 races of the season. It’s a significant investment by Hendrick who has such raw talent as Caruth and shows the potential he has.

There is one other driver who gets the same sponsorship treatment from Hendrick and that is The 2021 Cup champion Kyle Larson. The majority of his races since how debut for the team three years ago have seen HendrickCars.com on the hood as the primary sponsor.

Why was Rajah Caruth given the extension?

The Executive Vice President of Hendrick Automotive Group, Gary Davis, in a statement released about the new partnership, had detailed why the decision to extend the contract was made. He pointed out that they were impressed by the performance of the Spire driver on and off the track and didn’t want to pass on the opportunity to support such a promising talent.

Rajah Caruth (Via IMAGO)
Rajah Caruth (Via IMAGO)
Rajah has had a tremendous start to 2024. When you combine his on-track potential, how he represents himself and HendrickCars.com, his impressive social media presence, and the incredible fan support he receives, we couldn’t pass on supporting him for the entire season.
Davis said, as reported by 5 GOATS.

The words from the HMS official confirm that HMS has high hopes for the racer who has the skills and charisma to become a major investment for them. Caruth has to prove he deserves all this support by continuing to perform at a high level in 2024.

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