Dallas Cowboys’ AT&T Stadium set to receive a fresh $180,000,000 upgrades ahead of the 2026 FIFA World Cup

Jerry Jones aims to host the FIFA World Cup Final at AT&T Stadium.


Dallas Cowboys’ AT&T Stadium set to receive a fresh $180,000,000 upgrades ahead of the 2026 FIFA World Cup

Jerry Jones aims to make the AT&T stadium ready for 2026 Soccer World Cup (Image via IMAGO)

AT&T Stadium is set to undergo some major renovations as it prepares to host several major tournaments. Since its grand opening in 2009, the Dallas Cowboys stadium has become a trendsetter in terms of stadium architecture.

The so-called “House That Jerry Built,” a nod to Cowboys owner Jerry Jones, will see some changes to its interior. As per documents filed with the state regulators, the renovation will primarily focus on the premium suits and clubs in the stadium.

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Work on the project will commence in January, with an estimated completion date of July 2025. The funds allocated for the renovation are reportedly around $180 million, which is part of the $295 million that the NFL owners approved for stadium improvements last year.

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The Cowboys may not have won the Super Bowl for more than two decades, but that hasn’t dampened the enthusiasm of the Texan crowd, which flocks in to watch Dak Prescott and Co. at regular intervals. It boasts the highest average attendance of any NFL team, at 93,465.

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AT&T Stadium has hosted some of the most sold-out events in recent years

Home of the Dallas Cowboys
Home of the Dallas Cowboys (Image via ESPN)

On the opening day of Cowboys Stadium, famous country singer George Strait moved the souls of more than 70 thousand attendees. It hasn’t looked back since. Besides hosting NFL matches and occasional friendly soccer tournaments, the stadium has a history of welcoming several notable performers on its turf.

In April 2015, the Golden Jubilee of the Academy of Country Music Awards kicked off. It saw the emergence of a young Taylor Swift, who would go on to grace the Texas stage with multiple tours. During her 2018 reputation tour, AT&T broke its attendance record with 105,002. She returned in March to continue her Eras Tour, which saw a single-day attendance of 210,607.

As per sources, Jerry Jones is aiming to bring soccer World Cup fever to Texas. After FIFA declared that the USA would be the organizing country for the 2026 World Cup, several stadium owners desired to bring an international audience to their stadiums. AT&T will hold a couple of games, but the local government is also pushing for the final.

Recently, the local crowd saw the Dallas Cowboys decimate the Las Vegas Raiders on Saturday. Quarterback Dak Prescott donned headphones and assumed the role of their offensive coordinator with great success. It will welcome the New York Giants in Week 1 of the NFL regular season.

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