Kristin Juszczyk, who went viral for designing Taylor Swift’s Chiefs jacket, gets licensing rights granted for her clothing brand

Kristin Juszczyk designed Taylor Swift's coat during the Wild Card round.

Kristin Juszczyk, who went viral for designing Taylor Swift’s Chiefs jacket, gets licensing rights granted for her clothing brand

Kristin Juszczyk (via NY Post)

The San Francisco 49ers’ fullback Kyle Juszczyk has been a fantastic player for the Niners. His wife, Kristin Juszczyk, however, has been in the news recently because of her unique talent. She became an instant sensation after she made Taylor Swift’s viral coat with Travis Kelce’s jersey number on it. That caught the attention of the world and Juszczyk became a popular name on the internet.

As a result of that, the NFL has decided to collaborate with the fullback’s wife. She received a licensing deal from the NFL, allowing her to legally use team logos in her clothing designs. On January 30, the NFL informed Forbes that Juszczyk had secured a licencing agreement enabling her to use the league’s official branding on her men’s and women’s clothing. However, the deal’s specifics are still under wraps.

YouTube video

The announcement follows Swift’s publicised wearing of one of Juszczyk’s jackets in honor of the singer’s boyfriend, Travis Kelce. Swift arrived at Arrowhead Stadium on January 13 wearing a red puffer coat with Kelce’s jersey number, 87, embroidered on the sleeves and front. Brittany Mahomes, the wife of Chiefs quarterback Patrick Mahomes, was also donning a puffer jacket made by Juszczyk that matched.

FS Video

Juszczyk has created a number of her own looks over the years, many of which she regularly dons at her husband’s games. Her career has continued to grow as a result of the numerous celebrities who have been spotted sporting her puffer jackets at football games. These include Taylor Lautner and Olympic gymnast Simone Biles, who is married to Green Bay Packers star Jonathan Owens.

Kristin Juszczyk had a special message up her sleeve after the 49ers made the Super Bowl

As the San Francisco 49ers won the NFC Championship over the weekend, Kristin Juszczyk, the wife of team star Kyle Juszczyk, had something special embroidered inside her most recent piece of self-designed clothing. The caption for a video that Juszczyk uploaded to her Instagram Story read:

Always have something up my sleeve.

Juszczyk’s Instagram Story
Kyle and Kristin Juszczyk
Kyle and Kristin Juszczyk (Via Marca)

A fun message that would cheer on any NFL fan was displayed on Juszczyk’s jacket sleeve in the video: “Super Bowl bound.” Conference championship weekend saw a lot of talk about Juszczyk’s fashion designs once more. Sportico said that she finally got an NFL licencing deal on Tuesday, allowing her to start selling her merchandise.

The 49ers overcame a 17-point deficit to win 34–31 against the Detroit Lions. In order to return to the Super Bowl, San Francisco ended their run of consecutive defeats in the NFC Championship. They haven’t been to the Super Bowl since they were defeated by the Kansas City Chiefs in the 2019 season. They will now take on the Chiefs again in the Super Bowl on February 11.

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