Travis Kelce redefines NFL stardom as his relationship with Taylor Swift leads to brands lining up with endorsement deals including $4 million Gillette deal

Some of the biggest brands across the globe are offering Kelce massive endorsement deals.

Travis Kelce redefines NFL stardom as his relationship with Taylor Swift leads to brands lining up with endorsement deals including $4 million Gillette deal

Taylor Swift and Travis Kelce at Super Bowl (Via Imago)

There are two things that Travis Kelce never fails to do, the first being score touchdowns and the second, score customers for brands that he endorses. The tight end for the Kansas City Chiefs has been a face that brands have wanted to put on their billboards for the longest time. But ever since his relationship with Taylor Swift became public, that popularity has reached another level.

As per The Sun, an estimated 50 brands are queuing up to get him to endorse their products, and not just small brands. These are big-time iconic brands such as Calvin Klein, Samsonite, Gillette, and Kiehl’s.

His existing portfolio comprises brands such as Nike, Amazon, Pfizer (how can one forget his COVID-19 vaccine endorsements), and L’Homme Helzberg Diamonds. His reach to the common masses has been increasing substantially. Before, Kelce was a name synonymous with football and most fans of the game knew who he was. Since he began to date Taylor Swift, he has become a household name in the country. Individuals oblivious to football recognize him as the boyfriend of the pop star.

Add his ‘New Heights’ podcast to this equation. The popular show that he hosts along with his brother Jason Kelce has been beating its own viewership records week-over-week. Sponsors are attempting to plug in their products into the podcast to get the attention of fans who catch the show.

Travis Kelce has become a household name after he made his relationship with Taylor Swift public

Calvin Klein is pursuing Kelce and wants him to rep the brand on a three-year contract. The clothing brand intends to use him to model their clothing and, more likely, their range of innerwear to customers in the USA and abroad. Samsonite has extended an offer of $800,000 per year after Kelce’s recent Super Bowl victory.

Travis Kelce
Travis Kelce (via IMAGO)

Gillette and Kiehl want the tight end on board for multiple years. Toyota, the carmaker views this as an opportunity they cannot miss on. Kelce, according to them, is a “new idol of sports and entertainment because of his relationship with Taylor Swift” and the brand wants to offer him $1.5 million per year for four years along with a signing bonus of $1.2 million.

In addition to this, Kelce will be a part of Super Bowl 2025. Toyota will make him a part of their advertisement that will air on the day of the big game.

With multiple deals lining up his way, Kelce is enjoying his offseason and making the most of it. He recently traveled to Australia to join Taylor Swift on her Eras Tour. The duo spent some time together and the tight end returned to the States and was seen in Las Vegas with Patrick Mahomes hanging out in a nightclub.

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