Travis Kelce’s mother Donna discloses the NFL told her that Kelce family has done more PR for football than any million-dollar PR firm could ever do with the ongoing Taylor Swift hype
The NFL has seen a significant rise in viewership since Taylor Swift appearances.
Donna Kelce and Taylor Swift watching Travis Kelce and the Chiefs (via Imago)
The Travis Kelce–Taylor Swift saga has done a lot of good for the NFL. Their viewership has significantly increased since Swift’s appearance at the last two Kansas City Chiefs games. She was seen cheering for Kelce with his mother, Donna Kelce. The Chiefs’ game against the New York Jets last Sunday garnered 27 million views, making it the biggest Sunday show since Super Bowl LVII.
Another reason for the NFL’s growing viewership is Donna Kelce and the Kelce family. She has been one of the most popular non-football personalities in the NFL in recent years. Her appearances with the pop star during the Chiefs’ games have done more PR for the football than any firm, according to the NFL. She further opened up about her son’s rumored relationship with the singer and the constant spotlight on them.
“The Kelce family has done more good PR for football than they could’ve paid a million dollars to a PR firm.” She quoted the NFL on the “Got It From Momma” podcast. “The NFL is laughing all the way to the bank.” That’ not all; she also revealed that her favorite Taylor Swift song is “Shake it off.”
For context, Kelce and Swift have been reportedly dating for months, according to TMZ. They have successfully managed to keep their relationship under wraps, and the rumors gained momentum only recently after Swift’s appearances at the games. The Chiefs are the defending Super Bowl champions and are looking to repeat this year, as they have won three of their four games so far this season.
Chiefs-Jets game becomes the most watched game since Super Bowl LVII
The Kansas City Chiefs-New York Jets game on Sunday was the most watched NFL game since Super Bowl LVII, with 27 million viewers. The increase in viewership was largely because of the appearances of A-list celebrities such as Taylor Swift, Blake Lively, Ryan Reynolds, Hugh Jackman, and Sophie Turner.
Swift is reportedly dating the Chiefs’ superstar tight end, Travis Kelce. She was present at the Chiefs’ Week 3 game against the Chicago Bears at Arrowhead Stadium, adding fuel to the already burning rumors. The 27 million was a 22% lift from last year’s Week 4 matchup between the Chiefs and Tom Brady’s Tampa Bay Buccaneers.
The Chiefs have started their NFL campaign 3-1 through four weeks. They are prime contenders to defend their Super Bowl title this year. They will play their next game against the Minnesota Vikings on Sunday. Another Taylor Swift appearance won’t be a surprise at all.
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Viraj Mali
(863 Articles Published)