Wimbledon 2024 scores Emirates’ sponsorship, completing the Grand Slam for the $10.2 billion airline!

Wimbledon welcomed their new sponsorship with famous airline Emirates.


Wimbledon 2024 scores Emirates’ sponsorship, completing the Grand Slam for the $10.2 billion airline!

Emirates X Wimbledon (Via Imago)

Wimbledon, one of the four prestigious Grand Slam events, is known for its luscious grass courts and the age old traditions to go with it. Along with that, the Slam is also known for honoring its brand partners

A 10.2 billion dollars worth of Emirates scored its fourth Grand Slam, as the international airline announced a multi-year partnership with one of the most prestigious Grand Slam events, Wimbledon. The Championship is set to commence on the 1st of July at the All England Lawn Tennis Club. With this, the airline is a proud sponsor of all four Grand Slams. 

YouTube video

The President of the airline, Sir Tim Clark, was proud of this collaboration and revealed to be excited to celebrate the best form of tennis with all the fans. 

FS Video

From hard court to grass court – we’re proud to be growing our presence in the world of tennis. Wimbledon is a major sporting event viewed by millions around the world, and we’re delighted to be associated with such a well-respected brand

President of the airline (H/T: Emirates.com)

Through the partnerships, Emirates will enjoy a wide range of benefits, as they get a huge chance to engage with the tennis fans and are welcome in on-court branding in front of the vast Wimbledon crowd. Furthermore, the airlines will market digital and social media rights; hospitality tickets; and an opportunity for the airlines to join the “Wimbleworld” in the popular game Roblox. 

Emirates and Wimbledon set to join forces and help with the social status in the UK

Wimbledon welcomed its brand new sponsorship in the form of the most popular airline, Emirates. Other than the usual brand promoting, Wimbledon and Emirates have joined forces to help the social culture in the UK.

Emirates airline crew with Andy Roddick
Emirates airline crew with Andy Roddick (via X)

Together, the two companies set up a multimillion-pound “Force for Good” fund to promote initiatives that positively impact society and support local communities. With this brand deal, Emirates has finally made its way into all four Grand Slams, improving its portfolio, which already comprises big ATP and WTA tournaments. 

Emirates’ first brand deal with a Grand Slam event was at the 2012 US Open; French Open in 2013; Australian Open in 2015, and finally Wimbledon this year. Having served the UK with travel for more than 37 years, the airlines get to increase tourism with their on-court promotions. Furthermore, they are currently a part of the ongoing Dubai Tennis Championships, which is about to conclude their quarter-final matches and soon announce their women’s champion.

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