“Trying to satisfy feminists” – WNBA losing $40 million despite Caitlin Clark’s monstrous season has Jason Whitlock fuming

Caitlin Clark’s impact on the WNBA not going as planned and gets criticized by renowned journalist, Jason Whitlock.

“Trying to satisfy feminists” – WNBA losing $40 million despite Caitlin Clark’s monstrous season has Jason Whitlock fuming

Caitlin Clark’s effect on the WNBA hasn’t been effectively managed by the league

The Caitlin Clark effect on the WNBA did happen but it didn’t translate into a financial boom as expected. As a result, sports journalist Jason Whitlock criticized the WNBA for its poor management despite the excitement surrounding the rookie star.

He let his feelings known as he reacted to a report from the New York Post on X. The post in question revealed that the WNBA is expected to lose $40 million this year.

Worst-run league in the history of sports. They get the greatest gift in sports since Tiger Woods and they’re blowing that (CC) trying to satisy a bunch of fragile, insecure, entitled feminists.

Jason Whitlock wrote on X

Furthermore, The Washington Post’s Ben Strauss explored the NBA’s ongoing media rights negotiations. He spoke with WNBA executives who predicted a $50 million loss for the league, even with Clark’s rising popularity.

Sadly, the current media deal is insufficient to cover the WNBA’s costs, despite the revenue from tickets and merchandise sales. It will be good news for the broadcasters as they will profit, but that money won’t benefit the WNBA until after the deal concludes next season.

Moreover, the NBA owns a 60% stake in the WNBA, and its commissioner, Cathy Engelbert, reports to NBA Commissioner Adam Silver. With a potential new media deal, it is expected to raise the NBA’s revenue from $2.7 billion to $7 billion annually, which could also boost the WNBA’s finances.

Caitlin Clark powers WNBA growth but remains underpaid

The reigning WNBA Rookie of the Year, Caitlin Clark came with a mission which has been evidenced by the rise in ratings and revenue for the league. Her star power has transcended the WNBA and benefited even the NBA, yet her salary of $76,535 seems disproportionately low given her influence.

This situation has further highlighted how the current collective bargaining agreement (CBA) for the WNBA has been unfair to players like Clark and other rising stars, such as Angel Reese. The difference between the NBA players is envious as they enjoy a 50-50 split of basketball-related revenues, whereas WNBA players do not receive a share unless a particular threshold is met.

Now fans can understand why there was a cry that she and Clark aren’t receiving enough protection from the league. Her contribution cannot be ignored, from increased jersey sales to improved attendance at arenas.