BCCI announces MPL Sports as Indian cricket team’s official kit sponsor


BCCI announces MPL Sports as Indian cricket team’s official kit sponsor

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Team India

The Board of Control for Cricket in India (BCCI) on Tuesday announced its partnership with MPL Sports as the new kit sponsor and official merchandise partner for the Indian Cricket Team. With the new deal, MPL Sports replaces Nike as team India’s kit sponsor from November 2020 till December 2023.

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MPL Sports is the athleisure wear and sports merchandise brand from e-sports platform Mobile Premier League. The new sponsors will offer the jerseys and its wide range of Team India merchandise to fans at affordable prices.

Under the newly-inked strategic partnership, MPL Sports has entered into a three-year agreement from November 2020 to December 2023. MPL Sports’ association with the BCCI begins with upcoming India’s tour of Australia, 2020-21, which will see Team India sporting the new jerseys. The senior men and women and the Under-19 teams are also a part of the deal for the new kits.

Apart from Team India jerseys, MPL Sports will also sell licensed Team India merchandise. MPL Sports will offer the jerseys and its wide range of Team India merchandise to fans at affordable prices,” the official BCCI release stated.

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The dawn of a new era

BCCI president Sourav Ganguly

BCCI president Sourav Ganguly hailed the deal as the “dawn of a new era” in Indian cricket. Ganguly feels that the deal will add a new chapter to the team’s kit. And will help billions of fans get their hands of licensed merchandise of their favourite team.

We are delighted to announce the dawn of a new era for Indian cricket with the appointment of MPL Sports as the kit sponsor for the Indian men’s and women’s national cricket team until 2023. We look forward to MPL Sports adding a new chapter to the team’s kit, and bring Official BCCI licensed merchandise within easy and convenient reach for the billion-plus fans who cheer for Team India,” Ganguly said.

The senior women and the Under-19 teams are also a part of the deal for the new kits which the men’s team will be sporting during the Australia tour.

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