McLaren CEO happy to see Red Bull attract big sponsorships
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Several Formula One teams announced new partnerships with major corporations during the winter break. The sport’s growing popularity is attracting the attention of sponsors, and McLaren CEO, Zak Brown is overjoyed by this.
The 2021 season was one of the most exciting seasons of all time, and this led to an increase in viewership. Another thing it did was grab the attention of big companies worldwide.
Several teams have announced new collaborations ahead of the start of the 2022 season. Among these collaborations was the deal between Red Bull and Oracle, which is rumoured to be worth $500 million. Shortly after this deal was announced, the team also announced a deal with Bybit, which will help them bring in even more money.
Zak Brown’s thoughts about the sponsorships Red Bull is getting
In an interview with Motorsport.com, the CEO stated that Formula One is in good health. He anticipates a successful decade for the sport with the implementation of the new regulations. Brown thinks it’s fantastic that Red Bull is bringing such large corporations to the sport, but the CEO won’t say whether the team’s actual number is correct. However, he does state that such large deals benefit other teams, and he hopes to secure a similar mega-deal for McLaren.
“It’s great to see such big brands and companies joining the sport,” Zak said. “It’s a significant investment, so it definitely helps. I just can’t say if the actual number for Red Bull is accurate. But it’s great to have companies like this. In Formula 1, they already have some big ones. partners in. I think it helps each and every one of us.”
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Arjun Vikraman
(7 Articles Published)