Miami GP president embraces F1 Sprint format for a diverse fan experience

The Miami GP's bespoke track construction totaled $40 million.

Miami GP president embraces F1 Sprint format for a diverse fan experience

F1(via IMAGO)

The 2024 Formula 1 Sprint calendar promises a thrilling spectacle with six prestigious venues, including the vibrant streets of Miami. Tyler Epp, the Miami GP president, reveals that their decision to embrace the sprint format stems from the evolving nature of the event and a desire to cater to their diverse fanbase.

The partnership with F1 and the openness to discussions contribute to this forward-thinking approach, as Miami gears up for its third race under a 10-year deal. Epp highlighted the need for annual event evolution, emphasizing quality racing and fan experiences. He credited Katharina Nowak for successfully negotiating the deal with the F1 team, promoting collaboration. “We can’t be the same event every single season,” Epp emphasized speaking to Motorsport.com.

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Epp acknowledges the unique makeup of their fanbase, with a significant proportion being ‘new’ F1 enthusiasts.

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We have some ‘new’ F1 fans – not all – and they’re probably a bit more open to the non-traditional format than some of the purists.

The decision to introduce the sprint format aligns to provide diverse viewing experiences and cater to both seasoned enthusiasts and those new to the sport. Speaking about the uniqueness of Miami’s fanbase, Epp said;

We think it’s a way to differentiate our race and gives our fanbase another way to view F1.

Miami’s approach, distinct from other venues, focuses on enhancing the fan experience rather than merely chasing ticket sales. Miami GP was a star-studded event this year but surprisingly faced a drop in the viewership.

F1 is currently debating on changing the Sprint Format once again for the next year

The 2024 calendar introduces two new events, including the Miami GP, and China. Discussions within the F1 Commission point toward adjustments to the Sprint format, with a potential shift of the Sprint Shootout to Friday. With Saturday allocated for the main race’s qualifying the Sprint race. Teams are set to cast their votes in January, determining the fate of the proposed revamp.

Mohammed Ben Sulayem and F1 CEO Stefano Domenicali
Mohammed Ben Sulayem and F1 CEO Stefano Domenicali (Credits: F1 News.live)

As discussions unfold about potential modifications to the Sprint format in 2024, Epp stresses the importance of retaining world championship points for the sprint races. “It legitimises the process a little bit,” he asserts. This perspective echoes the sentiment that meaningful track action across all three days of the Grand Prix is crucial for an enriched overall experience.

While some drivers express reservations about the Sprint format, citing concerns raised by Max Verstappen, the format remains popular among fans. The ongoing deliberations underscore F1’s dedication to refining its format for the benefit of both participants and spectators. As the excitement builds for the upcoming season, Miami stands ready to deliver a unique and unforgettable F1 experience.

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