Jannik Sinner joins L’oreal group’s La Roche Posay as the brand ambassador in the biggest off-court campaign of the season so far
Sinner makes some big moves after winning the Australian Open in the off-court campaign.
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Jannik Sinner (Image via Open Source/X)
After winning his first Grand Slam in the Australian Open concluded last month, Jannik Sinner has been making some big moves in the off-court campaign so far. The Italian has now made a major signing with L’oreal group’s La Roche Posay. The company has announced Sinner as their new brand ambassador.
The long-term collaboration between the brand and the player aims to address the lack of protection from harmful UV and provide education on and around UV rays. Sinner’s massive fanbase rise all around the world has been the major reason for the company’s decision to choose the player. According to the brand, Sinner has embraced the authenticity and excellence of the brand to become a skin life-changer.
La Roche Posay is a skincare brand that majorly deals with skincare products such as face wash, moisturizers, and sunscreens. The brand’s products are said to be prescribed and tested by dermatologists. Besides, the products can also be used by individuals having sensitive skin. The signing amount between the player and the brand is still unknown.
Jannik Sinner kicks off with the Rotterdam Open after winning the Australian Open
Sinner will be facing Dutchman Botic Van de Zandschulp in the first round of the Rotterdam Open. The draws for the tournament were held on Friday. The two players will be going against each other for the second time this year. The first being in the Australian Open in which the Italian beat the Dutch in three straight sets.
Sinner would enter the tournament as the top seed. Even last time around, the Italian advanced to the finals of the tournament. He lost to Daniil Medvedev in straight sets to lose the title who will not be defending his title.
However, in recent months the Italian has had the better of the Russian. Moreover, Sinner can go past Medvedev in the ATP rankings in the coming weeks.
In case you missed:
- “My tennis is similar to Djokovic’s,” Jannik Sinner candidly compares his on-court skills to Novak Djokovic who faced a shocking upset against the Italian at the Australian Open
- “Epitome of a true sportsman,” Roger Federer effortlessly skis through Olympic champion Lindsey Vonn’s compliments as the two friends catch up for a hearty adventure
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Soumik Bhattacharya
(129 Articles Published)