‘Another feather in the cap’: Raducanu becomes Dior’s newest brand ambassador

British tennis star Emma Raducanu has been roped in as the brand ambassador for globally renowned brand Dior.

Emma Raducanu
Emma Raducanu

Emma Raducanu is a name to reckon with in the world of tennis. The 18-year-old has been in the limelight for quite some time now. The Brit has been chased down by innumerable brands and has appeared in global events in different parts of the world while sporting a graceful smile.

The win at the US Open was extremely special for Raducanu as what she did was simply unbelievable. It’s not easy to battle through the qualifiers and then defeat the biggest names in tennis one after the other without dropping a single set. Although she had a forgettable outing at Indian Wells, her popularity around the world has only grown many folds.

‘Maria Grazia’s work empowers women to feel confident’: Emma Raducanu

Emma Raducanu
Emma Raducanu

Raducanu became the favorite face of several brands and apart from her US Open triumph, her mixed heritage also played a huge role in that. Raducanu was born in Toronto to a Romanian father and a Chinese mother. She is well versed in Mandarin and always sports a beautiful smile which makes her all the more desirable.

After becoming an ambassador for Tiffany & Co., Raducanu is now Dior’s Newest Ambassador. The brand announced that Raducanu will be the house of Dior’s latest ambassador for both Maria Grazia Chiuri’s womenswear collections and the face of the brand’s skincare and make-up offering, overseen by Peter Philips.

Interestingly, Raducanu was spotted wearing an amazing dress from Dior’s resort 2022 collection at the Bond premiere as well. “It felt heavenly being able to wear a dress like that made with all the magic in the Dior ateliers was a totally unique experience,” Raducanu said in an interaction with Vogue talking about that dress.

Maria Grazia’s work empowers women to feel confident in the iconic Dior cut, which I feel is very unique,” she continues. “The sincerity of her approach and the way she turns shows into collective and meaningful events unquestionably influenced me in my choice,” Raducanu further stated jubilantly after her association with Dior.

Also ReadWATCH: 2021 US Open winner Emma Raducanu showcasing her Golf skills