WWE implemented an innovative strategy to boost viewership last week on SmackDown

New strategic plans were implemented on SmackDown to boost viewership and expand the audience through social media. 

WWE implemented an innovative strategy to boost viewership last week on SmackDown

SmackDown (via WWE)

WWE is now trying a new strategy to increase the viewership of their weekly shows. This is part of the process that the company has been going through to make significant changes. The changes have been taking place on-screen and off-screen due to various reasons. WWE incorporated one such change, last week on SmackDown when it came out with a new strategy.

The company is now using social media to boost viewership on SmackDown and hype its product. This introduces a larger audience to the television shows, which are weekly live events. Last week on SmackDown, WWE made use of social media handles to remind fans about SmackDown going on air. They used the streaming feature to set the tone for the episode.

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In last week’s episode of SmackDown, the entrances of AJ Styles and Rey Mysterio were streamed live on social media platforms. WWE only featured Edge’s entrance on the televised episode. The company used this strategy to remind fans about SmackDown. Moreover, it created an impression on social media users as to how the show is supposed to be and why they should watch it.

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Additionally, WWE has explored other strategies to improve the product in recent times. One of them is Triple H introducing a brand new championship for Monday Night Raw. Moreover, WWE has been conducting international shows, and PLEs lately to expand its global fanbase. Without a doubt, Triple H has been incorporating significant changes into the WWE product.

Of all the new strategies, the international PLEs have been the most successful decision WWE has made. The company has been earning a whopping amount from organizing the shows internationally. The profits from shows like Clash At The Castle, Backlash, and Elimination Chamber have been noteworthy.

Related: “5-star match incoming” – WWE Universe delighted as AJ Styles becomes the second finalist for the World Heavyweight Championship tournament 

How does the Night of Champion match card look like so far

roman reigns and bianca belair
Roman Reigns and Bianca Belair (via WWE)

Night of Champions is just two weeks away from this Saturday. All the storylines on the main roster have started to shift gears for the event. The spectacular event is going to take place in Jeddah, Saudi Arabia, on May 27. It will be part of the yearly agreement between WWE and the government of Saudi Arabia.

The main attraction for Night of Champions is the finals for the WWE World Heavyweight Championship tournament. AJ Styles and Seth Rollins both advanced from their respective brackets and moved to the finals to face each other. The match will be unquestionably a banger, as both men are excellent in the ring and have great chemistry.

Other than that, Brock Lesnar also challenged Cody Rhodes to a fight in Saudi Arabia to settle the score for the defeat at Backlash. Besides, WWE recently announced that Roman Reigns and Solo Sikoa will take on Sami Zayn and Kevin Owens for the WWE Tag Team titles. As of now, only these matches have been announced. Fans believe it will be a grand event, as WWE always goes all out with their Saudi events.

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