‘A New Innings’ – Book by Rajasthan Royals owner Manoj Badale and Simon Hughes launches today

‘A New Innings’ – Book by Rajasthan Royals owner Manoj Badale and Simon Hughes launches today
Manoj Badale

The lead owner of Indian Premier League franchise Rajasthan Royals (RR) Manoj Badale along with former cricketer and journalist Simon Hughes has launched a book titled ‘A New Innings’. The book was launched by means of a online webinar where the authors were joined by Rahul Dravid and Andrew Wildblood, one of the key initial architects of the IPL.

According to a press release by Rajasthan Royals, “A New Innings examines cricket’s journey from a sport in decline to a sport now back in the global mainstream. The book examines its transformation and the different factors involved in this transition. It offers readers a fascinating insight into the behind the scenes of an IPL franchise, a take on India’s newly formed soft power and what the future holds for the sport in the current climate.”

‘A book that tries to unpack the business of cricket’

Speaking about the book at the launch, “It is a book that tries to unpack the business of cricket. Using the many lessons from our journey with Rajasthan Royals, we examine the factors that have driven the many successes and challenges faced by the IPL. We also try to examine the many critical strategic choices that the game faces, if it is to continue to grow sustainably – especially given the additional financial pressures forced on the game through the pandemic,” said Manoj Badale.

Simon Hughes, popularly known as the Analyst spoke further on the book and said, “I believe the IPL has transformed the game of cricket, and the lessons for the business of sport are immense. Cricket has grown, and has become ever more inclusive. Having deep insight into the lessons learnt through Manoj and the Royals, we are trying to create a ’body of content’ to stimulate much-needed debate on the future direction of the game, at a time when both the short-term challenges and long-term opportunities feel immense.”

A New Innings is a 240 pager and is available to buy on  www.anewinnings.com and amazon.in.

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