“It’s big time and it’s big time money”- LIV Golf planning to poach more players amidst 2023 broadcast deal negotiations
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It’s been a rather hard and rocky year for LIV Golf but also a rather lucrative one. However, it has geared them up for the next year, with massive plans unfolding piece by piece. LIV Golf to be renamed as LIV Golf League is again up for grabbing more players to join their series and they claim it’s going to be rather EXPLOSIVE with 14 different tours in the next year.
Greg Norman has been on a trail of changes, whether it’s new formats, pouring more money, signing new players, negotiating cross borders, or even quashing the ‘sports washing’ allegations right where they belong. Norman has been pivotal to LIV’s success amidst all the hardships it had to face in its debut.
Patrick Cantlay, Xander Schauffele, Mito Pareira, and Thomas Pieters have all been trailed back to the LIV negotiations for 2023. The broadcast deals are again integral for streaming the LIV seasons after a toxic tag gained by them in the inaugurals.
LIV Golf’s C.O.O. Atul Khosla mentioned they were back and forth on with a few networks trying to explain their product, needs, and schedules, and considering the most suitable arrangements.
‘Big Bucks’ is what LIV Golf’s 2022 looked like
The allegations were meant to harm, but LIV Golf remained in headlines, developed a fan base, and had a massively money-loaded year. It definitely was big bucks for them as they poured $255 million in prize money in 2022. Well, that is, as Trump said, “It’s big time and it’s big time money. It’s unlimited money.”
The purses have widened to a staggering $405 million for the 2023 seasons planning to host the 14 seasons. “And it’s different. You hear the music?” Well, Donald Trump was spot on in addressing LIV as it closed the first year tremendously, with the final event played at Trump National Doral. Let’s talk about some numbers that LIV put into their first successful year tagged as the multi-million dollar series.
The inaugural season had a team championship worth $50 million, exclusive of their sign-ups such as a $125 million four-year contract with 4 Aces captain Dustin Johnson moving to LIV, who made close to $35 million in winnings. These are just the big numbers, there is definitely a lot else that goes in. The Greg Norman venture is financially backed by Saudi Arabia’s Public Investment Fund and it does look like there will be much more to savor for the golfer bank balances.
Also read:- Did Tiger Woods turn down an ‘enormous’ offer to join LIV Golf?
Also read:- “A break from bullies and sad lowlifes”- LIV Golf’s Ian Poulter reacted over Elon Musk’s Twitter 2.0
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Prasenjeet Singh
(251 Articles Published)