What is Vince McMahon’s new role after the $21 billion UFC – WWE merger?

WWE and UFC merger has seen Vince McMahon back to the bigger business as the board of director with 10 other members.

What is Vince McMahon’s new role after the $21 billion UFC – WWE merger?

Vince McMahon as the board of directors for TKO Group Holdings (via WWE and MMA Junkie)

WWE and UFC have come to equal terms to carry out a merger under Endeavor Group. The news that was confirmed around April of this year stated the merger to take place late this year. Considering the boom in the industry of WWE, prolonging the inevitable was not worth thus the takeover has been completed officially. Vince McMahon, the former CEO of WWE will be proclaiming his role to represent the board of directors with 10 other members.

A new publicly listed company named TKO Group Holdings will come out as a result of the merger. The board of directors for TKO Group will have 5 members from WWE and 6 from UFC. McMahon will add to WWE’s CEO Nick Khan, Steve Koonin, and Carrie A. Wheeler, and an undisclosed member will represent WWE. UFC will have Endeavor’s CEO Ari Emanuel joined by Egon Durban, Jonathan Kraft, Sonya Medina Williams, Mark Shapiro, and Nancy Tellem.

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Endeavor who owns UFC will hold a 51% stake in TKO Group with 49% owned by WWE. The deal values over $21 billion with UFC overpowering the $12 billion and WWE having $9 billion of their holdings. Ari had stated this merger “to be a rare opportunity to create a global live sports and entertainment pureplay.”

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This marks the first time since the inception of WWE that the company will not be run under McMahon’s name. The family business started with Vince McMahon Sr. in the 1960s until early 1980. Ever since then, Vince took over the reins and brought it to the mainstream over the next four decades. Currently, his son-in-law Triple H controls the creative department and gets deserving praise for his job.

Related: Vince McMahon will no longer have majority voting authority over WWE after the merger with UFC under Endeavor

The history of Endeavor recollects their multiple takeovers of companies

Endeavor now owns UFC as well as WWE
Endeavor now owns UFC as well as WWE (Reuters)

Endeavor completed the merger of WWE and UFC. A brand-new company, listed as TKO Group Holdings, came into existence with owning the sports entertainment behemoths. A sneak peek into Endeavor’s history will reveal their widespread business over the world.

Endeavor began as a talent and media agency that ruled over Hollywood for decades. Their collaborations with Dwayne Johnson, Martin Scorsese, and other icons saw their success in purchasing their rival IMG in 2013. Endeavor then hit a masterstroke by purchasing of Miss Universe Organization from Donald Trump in 2015.

In 2016, Endeavor purchased Zuffa, the then parent company of UFC to have full control over them. And now in 2023, Endeavor has also got WWE to manage a merger with UFC forming TKO Group Holdings. The success of Endeavor seems to be consistent with its growth in the entertainment and sports sectors.

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